Liam joined Merchant Savvy in February 2026 and brings over eight years of experience writing, editing and working with UK SME and financial services audiences.
Before joining Merchant Savvy, Liam produced content across tech, finance, and B2B, working with well-known brands like Dropbox, ServiceNow, HP, and Samsara.
His work spans long-form editorial, thought leadership, narrative frameworks, and end-to-end content strategy, always with a focus on making complex topics accessible to the right audiences.
At Merchant Savvy, Liam oversees the creation and optimisation of content across the site. With a strong understanding of business finance, credit and lending, and payment solutions, he produces content that helps UK SMEs make informed financial decisions, whether they’re comparing payment providers, exploring lending options, or getting to grips with business finance for the first time.Â
He also plays an active role in content strategy, planning, and editorial direction, making sure everything on Merchant Savvy is accurate and genuinely useful for small business owners.