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SumUp is a UK mobile payments and POS service provider, providing mobile systems for small businesses at highly competitive rates. In fact, it’s card transaction fees were so much lower than the going rate when SumUp first came on to the scene in 2011 that it forced key rivals such as Zettle and Square to lower their transaction fees for the UK, in order to stay competitive.
So, even if you don’t decide to use SumUp’s Air Card Reader, you can still thank the company for driving down the price of processing card transactions for small businesses.
We’re talking about one of the best mobile card readers in the industry, too – probably the only one that can rival Zettle’s excellent device (which takes our vote for the best mobile card reader) and there isn’t a lot between them.
However, there’s more to a mobile card reader than the device itself and we also need to look at the supporting services SumUp provides to help you decide whether it’s the company for you.
To get your SumUp Air Mobile Card Reader, you’ll first need to sign up on the company’s website and get your business verified. It’s easy enough to do – you simply need to fill out some basic information about yourself and your business.
SumUp will then perform a check against your business details before it approves your account, which is the standard process for payment companies like these. You shouldn’t have any problems being approved, as long as you’re not classed as a restricted business and your bank account is the same one being used for your business takings.
While you’re waiting for your business to be approved, you can order your card reader and you should receive it within 3-5 business days, by which time your business will probably be verified. The entire process shouldn’t take more than a week and our card reader arrived four business days after placing our order.
You can also download the free SumUp app for iOS and Android while you wait for your card reader to arrive and we’ll explain more about the app later in this review.
When your card reader arrives, you can start using it right away. All you need to do is switch on the device, enable Bluetooth on your phone or tablet and then go to the Payment Methods section of the app, where you can set up your card reader.
Once your reader is synced with your device it will automatically switch on when it’s in range of your mobile device and you select card payment at the checkout. You simply need to make sure your card reader is charged when you need it and SumUp’s automated integration works seamlessly.
To accept payments, you can select from your list of products (assuming you’ve created an inventory) or manually enter a total amount for the transaction. If you’re manually entering amounts, you also have the option to type a description for these payments to help you with accounting.
When you’re ready to take the card payment, you click on the checkout section and hit the “Charge” button. At this point, you can either accept a cash payment (you need to enable this in your SumUp account first) or select card payment and the info will be sent to your card reader, as long as it’s in range.
At this point, your customers can pay with a Chip & Pin, contactless or mobile payment and you can expect to see the funds in your bank account within 2-3 business days. This is longer than it takes for both Zettle and Square to get funds into your account although SumUp isn’t exactly slow and we hear fewer reports of funds being withheld than PayPal Here, for example.
You can also choose to be paid weekly or monthly by setting up a schedule in your SumUp account.
SumUp’s 1.69% card transaction fees are easily the lowest among its rival mobile payment providers with Zettle and Square both coming in at 1.75% and PayPal Here being significantly more expensive, unless you process a high volume/value of transactions per month.
Volume is the key thing here because – even with SumUp’s low transaction fees – you’ll still get better rates elsewhere, if you’re processing a lot of card payments every month. This is where PayPal Here become a lot more competitive with its variable 2.75%-1.0% transaction fees.
Keeping this in mind, SumUp is best suited to smaller businesses that process a relatively small amount of card transactions per month.
Low transaction fees aren’t the only reason to use SumUp’s Air Card Reader, though. This is one of the few truly mobile readers that allows you to accept payments anywhere with a mobile connection. This can be vital to businesses that need to take payments from customers on the road and the ability to accept cash and card payments through the app is a big help when it comes to accounting and business management.
As mentioned earlier in this review, SumUp’s Air Card Reader is very similar to the mobile readers offered by Zettle and Square. In terms of practical functions, these three readers are almost identical but there are a few differences worth noting.
Here’s what you get from your SumUp Air Mobile Card Reader:
In terms of payment support, SumUp’s Air Card Reader accepts cards from the following issuers:
You also get mobile payment support for Apple Pay and Android Pay. This is a slightly better card support than Square offers but not quite as good as Zettle while both Square and Zettle also support Samsung Pay, which SumUp currently doesn’t.
As with iZettle’s card reader, you also get a physical keypad on your SumUp reader, allowing customers to type their pin number in on the device. With Square, there’s no keypad on the reader, which means customers will need to type their pin number in using your phone or tablet.
The other key difference is both SumUp and Zettle have a magstripe reader built into their mobile card readers while Square provides you with a separate reader that you need to plug into your mobile device – which can be a little cumbersome.
In terms of pure hardware, SumUp and Zettle offer the better mobile card readers but you also want to consider the supporting software features from each company.
SumUp’s mobile app is a lot more basic than those provided by Zettle and Square. While Zettle and Square offer fairly comprehensive POS system in their free mobile apps, SumUp’s mPOS is a separate paid service and this means you don’t get a great of features in the card reader’s accompanying app.
First, let’s take a look at what you can do with the app:
For more advanced features, such as discounts, tips and online payments, you’ll have to consider SumUp’s mPOS solution or get these features from another POS provider. The problem for SumUp is that Zettle and Square offer a lot of these features for free in their accompanying mobile apps.
If you need these features, SumUp’s low transaction fees might be cancelled out by the free features you get from Square or Zettle.
We’ve already talked about SumUp’s 1.69% transaction fees, which are the lowest you’ll find among mobile payment providers right now. You don’t need to worry about any monthly costs or hidden fees and you’re not tied into any kind of contract. If you decide SumUp isn’t for you, you can simply walk away and your only loss is the price you pay for the card reader itself.
Here’s a summary of SumUp’s pricing policy:
Right now, you can get SumUp’s reader for £19 + VAT and this is as cheap as it gets for a mobile card reader. Square is also running an offer at £19 for its device in the UK although Zettle is currently charging £29, down from its usual price of £59 + VAT.
These things always seem to be on an offer of some kind, though
SumUp generally has a very positive online reputation although it seems the most common complaint revolves around funds being withheld. Essentially, some businesses find that after being initially accepted by SumUp, their funds are withheld and the company is asked to provide a number of additional business credentials.
However, looking into these complaints further, it appears these issues relate to companies that fall into SumUp’s “restricted businesses” category.
SumUp simply isn’t licensed to support these types of businesses and this it’s so important to read the terms and conditions before signing up. On the one hand, you could argue SumUp and other mobile payment providers should have a more rigorous application process but the trade-off would be making it making it more difficult for every business to sign up.
Complex applications are a common source of complaints among other payment providers.
As we’ve mentioned multiple times in this review, today’s mobile payment providers offer very similar packages and this just shows how competitive this niche part of the market has become. When it comes to pricing, SumUp is as competitive as it gets and none of its rivals can match it right now.
| Square | PayPal Here | iZettle | SumUp | |
|---|---|---|---|---|
| Device cost | £19 + VAT | £45 +VAT | £19 + VAT | £29 + VAT |
| Transaction fees (chip-and-pin) | 1.75% | 2.75%-1.0% (depending on sales volume) | 1.75% | 1.69% |
| Settlement time | Instant (1% fee) or as soon as the next business day | Instant to PayPal, withdrawal times vary | 1-2 business days | 2-3 business days |
If pricing is your top priority, then SumUp is always going to be a tempting proposition. However, we’ve looked at a number of areas where the different feature offerings from SumUp’s rivals could make the slightly higher fees worth the expense.
It all comes down to knowing what you need from a mobile card reader and deciding what’s most important to you.
As far as mobile card readers go, you won’t find a device much better than SumUp’s Air Card Reader. We still consider Zettle’s card reader to be the best we’ve ever used due to the fact it supports a slightly broader range of card issuers and mobile payment options – but that’s about the only significant difference between the two.
Beyond that, it really comes down to the supporting payment and software features you need, in addition to your card reader, and this is where iZettle may start to pull ahead. Then you have Square, which doesn’t quite match SumUp or iZettle in the card reader department but offers incredible supporting software via its free mobile app.
If these features aren’t important to you and you simply want the lowest transaction fees for a low volume of card payments, then SumUp is the easy winner. However, your decision becomes a little trickier if the more advanced payment and businesses management features available elsewhere are of value to you.
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